26.08.2010 - interview with Automotive World
David Howlett and Pippa Bailey were interviewed recently by Automotive World on the subject of how Brandphonics can help car manufacturers ensure their cars deliver their brand promise in every way. ...
Latest News
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25.08.2010 - Eight more recruits!
A raft of new graduates joins MMR Group in August The MMR Group welcomed eight new recruits in August predominantly graduate, entry level researchers at MMR Research Worldwide to...
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13.08.2010 - Nine new appointments
Continued MMR Group growth is reflected in nine new appointments The MMR Group welcomed nine new recruits in July to help support a growing client base among its MMR Research Worldwide...
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02.08.2010 - MMR at Eurosense
David Thomson will be presenting at Eurosense, the fourth European Conference on Sensory and Consumer Research. This will take place in Vitoria-Gasteiz in Spain's Basque country between 5th and...
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23.07.2010 - Paul Dempster joins
Paul Dempster has joined MMR Research Worldwide as research director where a key part of his remit will be to lead the development of the company's volumetric forecasting models. Volume forecasting for...
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12.07.2010 - MMR goes SURFing
No room on the shelf? New research technique to change the way CPG companies make product range optimisation decisions 'SURF' from MMR Research Worldwide can identify the likely impact on sales...
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21.05.2010 - Survey for National Vegetarian Week
PRESS RELEASE National Vegetarian Week: Consumer health fears over meat-free diets. Significant numbers of vegetarians unimpressed with supermarket veggie ranges and fast food...
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06.05.2010 - MMR at the Insight Show
MMR will be at the Insight Show at Olympia on 29th and 30th of June. Please come and see us and let us know if you'll be there! David Howlett will be presenting as part of the conference programme on...
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26.04.2010 - MMR Group new starters
Strategic appointments across MMR Group to strengthen leadership, drive efficiency and expand into new markets. Four new senior executive hires across MMR Group's food, drink and personal...
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14.04.2010 - Brandphonics in automotive
David Howlett has been invited to present on Brandphonics by the Institution of Mechanical Engineers on Thursday 22 April. The High Performance Vehicles event will help automotive engineers improve...
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09.04.2010 - Dietary Fibre Conference
The Dietary Fibre Conference will be held on 8th July. With average UK dietary fibre intake running much lower than target levels (22% in the case of non-starch polysaccharide), there is a need...
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22.02.2010 - IFT Chicago July 2010
David Thomson has been invited to present at the IFT's annual meeting in Chicago on 20th July within the scientific program. This meeting is the world's largest event bringing together the...
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22.02.2010 - Drinks Int'l interview with David T
David Thomson was recently interviewed by the editor of Drinks International magazine, and the resulting article has been published in the February issue. David's views on market research, academia...
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15.01.2010 - Research World article
David Thomson's article published in full within Esomar's Research World Magazine.
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04.01.2010 - Two new Associate Directors
MMR is delighted to announce that two new Associate Directors have joined the research team. Becky Loftus (photo on left) started her career in the food and drink...
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27.11.2009 - Brandphonics in print
David Thomson has just had his article explaining Brandphonics published in the annual Viewpoints supplement that is sent out to all readers of Marketing Week magazine who have responsibility for buying...
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23.10.2009 - Paul Brewer joins
Paul Brewer has joined MMR as Senior Database Specification Writer. Paul has ten years data processing experience working for both top international agencies and smaller independents, across a wide range...
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02.10.2009 - Happy Birthday to us!
MMR is celebrating its 20th birthday today. In agency years, that makes us 100 apparently. But no telegram yet ... Thanks for everyone's support over all these years.
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02.10.2009 - new starters and promotions
New starters and promoted people at MMR and Qubiq-Online MMR and Qubiq-Online are delighted to announce a number of new starters and promotions within their business following the merging...
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03.08.2009 - MMR at Pangborn
David Thomson and Chris Marketo both presented posters at the recent Pangborn Sensory Science Symposium in Florence. Approximately 900 sensory scientists from the academic and commercial world came...
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24.07.2009 - Smash your brand
FOR IMMEDIATE RELEASE JULY 23 2009 New service for aligning and optimising brands is launched by Brandphonics and BRAND sense agency A radical new method for enabling brandowners to align and optimise...
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13.07.2009 - Mat Lintern becomes MD
FOR IMMEDIATE RELEASE Monday 13th July 2009 MMR appoints Mat Lintern managing director of MMR Research Worldwide and Qubiq-Online. MMR Group, one of the UK's leading independent market...
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22.06.2009 - DIY Friday
Just about everyone in MMR Research Worldwide spent the whole of Friday helping out with a range of tasks at the Sue Ryder Care Nettlebed Hospice, near Henley. We were joined...
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09.04.2009 - The power of smell
The power of smell - is it really possible to alter the way your hair feels by just changing the smell in shampoo? Recent research conducted by MMR on behalf of Givaudan has provided some insight...
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06.04.2009 - Carrot crunch makes us feel good
There's no escaping the impact of the recession; it's been affecting everyone. MMR Pulse (our syndicated trend-tracking service) takes a look at how ordinary consumers are responding...
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08.01.2009 - Pulse quickens for brandowners
You may have seen the adverts over the Christmas break with the main supermarkets clamouring for your cash with offers, discounts and claims that their own label products are as good as branded, but how...
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28.11.2008 - OmniPLUS - to fit your budget
Our clients have been telling us there's a gap in the research market. Sometimes you need more information than an omnibus question can provide, but you've not got the money to spend on a customised ad...
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20.10.2008 - Range optimiser from MMR
MMR's newest method is now ready to help you determine the best way forward for your product ranges. Traditional methods such as TURF (Total Unduplicated Reach and Frequency) are good at providing...
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17.10.2008 - Sensory Science Centre starts well
Since the set up earlier in the year of the new Sensory Science Centre at the University of Reading, MMR is delighted to announce that business levels have been way ahead of target and that many clients...
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17.10.2008 - Phone call to debrief in 4 days
Sometimes it just doesn't seem like you have enough time to prepare for the opportunity of a lifetime. This was a problem recently faced by a design agency - a new client for MMR. With a week to prepare,...
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08.09.2008 - New Sensory Science Centre
The University of Reading and the independent market research group MMR Research Worldwide Ltd, are pleased to announce the launch of the Sensory Science Centre in the Department of Food Biosciences....