
Insights
Make-Up's Malaise: reversing the COVID-19 sales decline
November 11, 2020
September 04, 2019
by MMR Research Worldwide
We're very excited to be shortlisted alongside Dunnhumby for IGD's Shopper Insight award as part of the Business Excellence category. We used a brand new approach to blend consumer behavioural data with predictive modelling, helping our clients at Brown-Forman to find the perfect drinks serve for Jack Daniel’s Tennessee Honey.
Winners announced at the glamorous awards ceremony on November 7th at London’s Tobacco Dock - https://www.igd.com/events/igd-awards/
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