10th March MMR Group acquired Together, an insights driven creative
agency that specialise in branding, digital marketing, social media, communications
and packaging design. Since its inception in 2006 by business partners Nick
Honey and Jonathan Turner, the Nottingham-based agency has grown rapidly in to
a dynamic team of 26, with expertise across all areas of the marketing
communications industry including web development, UX/UI design, art direction,
copywriting and social strategy, as well as remaining a sustainable and
successful business with a turnover of £2.3m.
As well as strengthening MMR’s market positioning and providing a platform for Together to develop in to a global brand, the acquisition provides greater business infrastructure, a global office network and the benefit of cross-company collaboration – beautifully complementing the previous acquisition of video production agency Ideal Insight, the creation of brand strategy consultancy Huxly and joint venture Cubo Innovation (partnership with Food Innovation Solutions) in 2018.
Honey and Turner will both continue to lead the agency, which will remain in Nottingham, with no other planned staff changes.
Together Agency were advised by M&A Advisory.
About MMR Research
As global leaders in consumer and sensory research, MMR champion product and pack - with a mission to deepen emotional experiences between brands and consumers across all moments of truth.
MMR apply unique and powerful research tools to amplify brand message, creating greater impact in store and more engaging experiences.
Proudly independent, MMR Research Worldwide operates globally with offices in UK, USA, China, Brazil, Singapore, India, Colombia and South Africa.
About Together Agency
Together is a creative agency of 26 people with specialist teams in brand, digital, social, offline comms and packaging. They have knowledge across many industry sectors, but particularly in food & drink, leisure and hospitality, property and healthcare. All their work is based on robust insights and this underpins their commitment to producing hard-working creative.
For more information contact:
Mat Lintern – Global Managing Director, MMR
Laura Smith – Head of Marketing, MMR
Nick Honey – Partner, Together
Jonathan Turner – Partner, Together