Since arriving some years ago, Ian has driven the development and application of qualitative methods at MMR.

His passion for bringing consumers into the room has fuelled the success of our proprietary EROS methodology and the implementation of a number of initiatives to enrich delivery of consumer insight.

He's taken that passion to New York where he now heads up the team. And when he's not in the office, you'll usually find him on two wheels, dressed from head to toe in spandex.

Back to meet your MMR team
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